About This Policy
888 Casino Online (accessible at https://888-uk-casino.com/) takes the privacy of its users seriously. This Privacy Policy explains how we collect, use, store, disclose, and otherwise handle personal information about individuals who visit our website, register an account, or engage with our services.
This Policy applies to all users accessing 888 Casino Online from the United Kingdom and has been prepared to align with the requirements of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. Where our operations intersect with the Gambling Act 2005 and the regulations of the UK Gambling Commission (UKGC), we also act in full accordance with those requirements.
By using the 888 Casino Online website and its services, you acknowledge that you have read and understood this Policy. If you do not agree with how we handle your personal information, please do not use our services.
For questions or concerns about this Policy or your personal information, you can contact us directly:
- Email: connect@888-uk-casino.com
- Phone: +44 20 3605 7110
- Postal address: Level 1, One Mayfair Place, Mayfair Place, London, W1J 8AJ, United Kingdom
Who We Are
888 Casino Online operates the website at 888-uk-casino.com. The platform holds casino licence number MGA/CRP/121/2006-09 and is licensed by the UK Gambling Commission. We have been providing online gaming services since 1997. Our platform offers slots, live dealer games, table games, and related entertainment services to registered users aged 18 and over.
References to “we”, “us”, or “our” throughout this Policy refer to the operators of 888 Casino Online. References to “you” or “your” refer to any individual who interacts with our website or services, whether as a visitor, registered account holder, or both.
What Personal Information We Collect
We collect personal information that is reasonably necessary for the provision of our services, for legal compliance, and for responsible gambling obligations. The categories of personal information we collect include:
Information You Provide Directly
- Full legal name
- Date of birth (to verify you are 18 years of age or older)
- Residential address
- Email address
- Phone number
- Username and account password
- Payment details including debit card numbers, e-wallet account identifiers, and bank account information
- Identity documents such as passport, driver’s licence, or government-issued photo ID
- Proof of address documents such as utility bills or bank statements
- Responses to responsible gambling self-assessment questionnaires
- Communications you send to our customer support team
Information Collected Automatically
- IP address and geolocation data
- Device type, operating system, and browser information
- Pages visited and time spent on the website
- Game activity, wagering history, deposit and withdrawal records
- Session duration and login timestamps
- Cookie identifiers and similar tracking technologies (see our Cookie Policy for further detail)
- Clickstream data and referral source
Information Received from Third Parties
- Identity verification data from third-party KYC (Know Your Customer) providers
- Credit and fraud screening data from financial compliance agencies
- Responsible gambling data from self-exclusion registers including GAMSTOP
- Payment authentication data from payment processors including Visa and Mastercard networks
How We Collect Personal Information
Wherever reasonably practicable, we collect personal information directly from you. This occurs when you:
- Register an account on our website
- Complete the identity verification process
- Make a deposit or request a withdrawal
- Contact our customer support team via live chat or email
- Use responsible gambling tools such as deposit limits or self-exclusion
- Participate in promotions or complete surveys
- Browse our website (automatic collection via cookies and analytics tools)
In some circumstances we may collect personal information about you from third parties. This occurs primarily in the context of identity verification, payment processing, and fraud prevention. When this happens, we take steps to ensure that the collection is lawful and that you are made aware of it.
Why We Collect and Use Your Personal Information
We only collect personal information for purposes that are directly related to our functions and activities, and we only use or disclose that information in ways that you would reasonably expect given the context of collection. Our primary purposes are:
Account Registration and Service Delivery
To create and manage your player account, verify your eligibility to play, process deposits and withdrawals, and provide access to our game library including slots, live casino, and table games available on 888 Casino Online.
Identity Verification and Age Confirmation
UK law and our UKGC licence conditions require us to confirm that every player is at least 18 years of age before they can wager real money. We use the identity documents you provide, together with third-party verification services, to satisfy this requirement. This is a legal obligation we cannot waive.
Anti-Money Laundering and Counter-Terrorism Financing Compliance
Online gambling platforms that accept real-money deposits are subject to anti-money laundering obligations under the Proceeds of Crime Act 2002 and the Money Laundering, Terrorist Financing and Transfer of Funds Regulations 2017. We collect and retain financial transaction records, identity documents, and source-of-funds information to meet these obligations. These records may be subject to reporting obligations to the National Crime Agency (NCA) and other relevant UK authorities.
Responsible Gambling
We use information about your gaming activity, deposit behaviour, and self-reported preferences to support responsible gambling measures. This includes monitoring for signs of problem gambling, applying deposit limits you have set, enforcing self-exclusion periods, and providing personalised responsible gambling communications. These functions are central to how we operate, not an afterthought.
Customer Support
When you contact us via live chat at 888-uk-casino.com or by email at connect@888-uk-casino.com, we use your personal information to respond to your enquiry, resolve disputes, and maintain records of communications for quality and compliance purposes.
Marketing Communications
With your consent, we may send you promotional emails, bonus offers, and news about new games or features. You can withdraw your consent to marketing communications at any time by using the unsubscribe link in any email we send or by contacting us directly. In line with UKGC requirements, we will not send you marketing communications encouraging deposits if you have set a deposit limit through our responsible gambling tools.
Security and Fraud Prevention
We use automated and manual processes to detect and prevent fraudulent activity, unauthorised account access, bonus abuse, and other integrity issues. This involves analysing device fingerprints, IP addresses, login patterns, and payment behaviours.
Legal Compliance and Regulatory Reporting
We retain and, where required by law, disclose personal information to satisfy obligations under the UK GDPR, the Data Protection Act 2018, the Gambling Act 2005, UKGC Licence Conditions and Codes of Practice (LCCP), and any other applicable UK or international legislation.
Legal Bases for Processing
Under the UK GDPR, we process your personal information on the following lawful bases:
- Performance of a contract: Processing necessary to establish and maintain your account and deliver the services you have requested.
- Legal obligation: Processing required to comply with applicable UK law, including age verification, AML obligations, UKGC licence conditions, and HMRC reporting requirements.
- Legitimate interests: Processing necessary for fraud prevention, platform security, integrity monitoring, and responsible gambling oversight, where those interests are not overridden by your rights and freedoms.
- Consent: Processing for direct marketing purposes, where we have sought and obtained your freely given consent.
Disclosure of Personal Information
We do not sell your personal information to third parties. We may share your personal information with the following categories of recipients where it is necessary for the purposes described in this Policy:
Service Providers and Technology Partners
- Identity verification and KYC service providers
- Payment processors including Visa, Mastercard, Apple Pay, Google Pay, and cryptocurrency network operators
- Game software providers including Play’n Go, Evolution, Playtech Live, PG Soft, BGaming, Evoplay, Ezugi, Spribe, and others who supply the games available on our platform
- Customer support platform providers
- Fraud detection and cybersecurity service providers
- Cloud hosting and data storage providers
- Email and marketing automation platforms (only where you have consented to marketing)
Regulatory and Law Enforcement Bodies
Where required by law or in response to a valid legal request, we may disclose personal information to the UK Gambling Commission, the Information Commissioner’s Office (ICO), the National Crime Agency, HMRC, law enforcement agencies, or courts. This includes Suspicious Activity Reports filed under anti-money laundering legislation.
Self-Exclusion and Responsible Gambling Registers
888 Casino Online is registered with GAMSTOP, the UK’s national online self-exclusion scheme. If you register a self-exclusion through GAMSTOP or directly with us, your details will be shared with that scheme and you will be prevented from accessing your account for the duration of your exclusion. We may also share relevant information with responsible gambling bodies such as Gambling Therapy and BeGambleAware.
Business Transfers
If 888 Casino Online is involved in a merger, acquisition, or sale of assets, personal information may be transferred as part of that transaction. We will take reasonable steps to notify affected users and ensure that any successor entity is bound by equivalent privacy commitments.
International Transfers of Personal Data
Some of our service providers and technology partners are located outside the United Kingdom, including within the European Economic Area and in other countries. Where we transfer personal data outside the UK, we do so only where an adequate level of protection is in place. This may be achieved through:
- UK adequacy regulations recognising the destination country as providing equivalent protection
- Standard contractual clauses approved for use under UK data protection law
- Binding corporate rules or other approved transfer mechanisms
You can request further information about the safeguards we rely on for international transfers by contacting us at connect@888-uk-casino.com.
Data Quality and Accuracy
We take reasonable steps to ensure that the personal information we hold is accurate, up to date, and complete. If your personal information changes, for example if you move to a new address or update your contact details, you should amend your account information as soon as reasonably practicable. You can do this by logging in to your account at 888-uk-casino.com or by contacting us at connect@888-uk-casino.com.
How We Protect Your Personal Information
We use 128-bit SSL encryption across our platform to protect data in transit between your device and our servers. Access to personal information within our systems is restricted on a need-to-know basis, and all staff with access to personal data are subject to confidentiality obligations and regular data protection training.
Our platform undergoes independent security auditing, and our game software is certified by eCOGRA, an independent testing and certification agency that verifies the fairness and integrity of our systems.
Despite these measures, no data transmission over the internet or electronic storage system is completely secure. We cannot guarantee the absolute security of your personal information, and you should take reasonable steps to protect your account credentials and avoid sharing your password with anyone.
If you become aware of any unauthorised access to your account, contact us immediately at connect@888-uk-casino.com or by phone on +44 20 3605 7110.
Data Retention
We retain personal information for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting, and reporting obligations. For active accounts, we retain all account data for the duration of the account relationship. For closed accounts, we generally retain personal information for a minimum of five years following account closure, in line with UKGC record-keeping requirements and anti-money laundering legislation. In certain circumstances, records may be retained for up to seven years to satisfy HMRC obligations.
Gaming transaction records, identity verification documents, and responsible gambling records may be retained for longer periods where required by applicable law or UKGC guidance. When personal information is no longer required for any lawful purpose, we take reasonable steps to destroy or de-identify it securely.
Cookies and Tracking Technologies
Our website uses cookies and similar technologies to improve your browsing experience, remember your preferences, and help us understand how our platform is used. Cookies are small text files stored on your device when you visit our website.
We use the following types of cookies:
- Essential cookies: Required for the website to function correctly, including login authentication and session management. These cannot be disabled.
- Analytics cookies: Used to understand how visitors interact with our website, which pages are most visited, and how users navigate through the platform.
- Preference cookies: Used to remember your settings and preferences, such as language and display options.
- Marketing cookies: Used to deliver relevant promotional content where you have consented to receive marketing communications.
You can manage your cookie preferences through your browser settings or via the cookie consent tool on our website. Disabling certain cookies may affect the functionality of the platform. For further detail, please read our Cookie Policy.
Your Rights Under UK Data Protection Law
Under the UK GDPR and the Data Protection Act 2018, you have the following rights in relation to your personal information:
Right of Access
You have the right to request a copy of the personal information we hold about you (a Subject Access Request). We will respond within one calendar month of receiving your request. We will not charge a fee for standard requests, though we may charge a reasonable fee where a request is manifestly unfounded or excessive.
Right to Rectification
If you believe that personal information we hold about you is inaccurate or incomplete, you have the right to request that we correct or complete it. We will respond within one calendar month.
Right to Erasure
In certain circumstances, you have the right to request that we delete personal information we hold about you. This right is not absolute and does not apply where we are required to retain data to comply with a legal obligation, including UKGC record-keeping requirements or anti-money laundering legislation.
Right to Restriction of Processing
You may ask us to restrict the processing of your personal information in certain circumstances, for example while a dispute about its accuracy is being resolved.
Right to Data Portability
Where processing is based on your consent or on the performance of a contract, and is carried out by automated means, you have the right to receive your personal data in a structured, commonly used, and machine-readable format.
Right to Object
You have the right to object to processing based on our legitimate interests, including profiling carried out on that basis. You also have the right to object at any time to the processing of your personal data for direct marketing purposes, including profiling related to direct marketing.
Rights Related to Automated Decision-Making
We may use automated processes in certain areas such as fraud detection and responsible gambling monitoring. Where a decision based solely on automated processing produces a legal or similarly significant effect on you, you have the right to request human review of that decision.
Right to Withdraw Consent
Where processing is based on your consent, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing carried out before the withdrawal.
To exercise any of these rights, please contact us at connect@888-uk-casino.com. We will verify your identity before acting on any request.
Right to Lodge a Complaint with the ICO
If you are not satisfied with how we have handled your personal information or responded to a rights request, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK’s independent supervisory authority for data protection:
- Website: ico.org.uk
- Phone: 0303 123 1113
- Post: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
We would, however, appreciate the opportunity to address your concerns directly before you approach the ICO, and encourage you to contact us in the first instance.
Responsible Gambling and Your Privacy
Responsible gambling is built into how we operate 888 Casino Online, not treated as a separate compliance exercise. The tools we provide, including deposit limits, loss limits, cool-off periods, session time limits, reality checks, and self-exclusion, are directly accessible from your account. Further details are available on our Responsible Gambling page.
When you use responsible gambling tools, we collect and retain information about your preferences and usage patterns. This information is used to enforce your chosen restrictions, to monitor whether our interventions are working as intended, and in certain circumstances to share relevant information with third-party responsible gambling bodies and the UKGC. This processing is carried out in the interests of player protection and in fulfilment of our UKGC licence obligations.
If you are concerned about your gambling behaviour, free and confidential support is available through:
- Gambling Therapy – free online support available around the clock
- BeGambleAware – information, advice, and referrals for anyone affected by gambling
Children and Minors
Our services are strictly limited to individuals who are 18 years of age or older. We do not knowingly collect personal information from anyone under the age of 18. If we become aware that a minor has registered an account or provided personal information, we will immediately close the account and securely delete the relevant data. If you believe a minor has accessed our services, please contact us immediately at connect@888-uk-casino.com.
Third-Party Links
Our website may contain links to third-party websites, including game providers, payment processors, and responsible gambling organisations. This Privacy Policy applies only to 888 Casino Online and does not extend to any third-party websites. We encourage you to review the privacy policies of any third-party sites you visit, as we have no control over their data practices.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, applicable law, UKGC guidance, or other operational requirements. When we make material changes, we will notify registered users by email at the address associated with their account. Continued use of our services after any changes are published constitutes acceptance of the updated Policy.
The current version of this Policy is always available at https://888-uk-casino.com/privacy-policy/.
How to Contact Us
If you have any questions about this Privacy Policy, wish to exercise your rights, or want to make a complaint about how we have handled your personal information, please get in touch:
- Email: connect@888-uk-casino.com
- Phone: +44 20 3605 7110
- Post: Level 1, One Mayfair Place, Mayfair Place, London, W1J 8AJ, United Kingdom
We aim to respond to all privacy-related enquiries within one calendar month of receipt. Where a request is complex or requires further investigation, we will acknowledge it promptly and keep you informed throughout.